The consumer electronics market is projected to generate $1.5 trillion in annual revenue by 2022. In such a lucrative and competitive market, brands have to fight tooth and nail to gain customer loyalty. Your brand can stand out by offering exceptional web chat customer service.
Web chat is the third most popular channel among consumers in this particular sector. It has proven effective in a sector where consumers have countless questions regarding product features, delivery, and troubleshooting.
Here’s how you can make web chat work for you:
A Forrester research study found that while reactive chat produced a return on investment (ROI) of 15 percent, proactive chat produced an incremental 105 percent. Make it work for you by sending friendly and timely chat invitations when guests enter your site.
If you’re going to offer web chat, make sure to implement it well. Short waiting times, well-time chat invitations, and expert handling of web chat sessions will boost customer satisfaction and help you secure customers’ loyalty in a highly saturated market.
Need a web chat service for your company? Talk to us today.